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UND GRETEL Natural Cosmetics – BDIH Criteria

UND GRETEL products are tested and monitored natural cosmetics produced in Europe. This is guaranteed by the BDIH seal on all of our products. All the ingredients are natural – many of them are certified organic, marked with an asterisk * on the back side of the packaging. Most ingredients are plant products, supplemented with some mineral or animal products; the use of products from dead vertebrates is not permitted under BDIH rules.

All raw materials are produced and processed in a gentle and environmentally friendly manner.

UND GRETEL's BDIH-certified natural cosmetics contain neither ingredients made from petroleum products nor synthetic dyes, scents, or preservatives. Genetic technology and animal testing are prohibited.

  • Plant-based raw materials must be from certified organic producers.
  • The use of raw materials produced by animals is permitted, such as milk and honey.
  • The use of raw materials harvested from dead vertebrates, such as oils, fats, collagen, and live cells, is prohibited.
  • No animal testing is allowed – whether during product development or in the testing of raw materials and/or finished products.
  • Inorganic and mineral salts, acids, and bases may be used.
  • In additional to physical processes, microbiological processes as found in nature may also
  • be used in the manufacturing process.
  • Raw materials made from natural products such as fats, oils, waxes, sugar, starch, cellulose, etc. may be used in the approved manufacturing processes.
  • The use of organic-synthetic dyes, synthetic aromas, ethoxylated raw materials, silicons, paraffins, and other petroleum products is prohibited.
  • The use of nature-identical preservatives (benzoic acid, salicylic acid, sorbic acid, benzyl alcohol, and dehydroacetic acid) is permitted.
  • Scents meeting the ISO 9235 standard and scents extracted through biotechnological processes are permitted.
  • The irradiation of raw materials and/or finished products is not permitted.




  1. Does UND GRETEL Foundation contain aluminum?
    No – LIETH Foundation does not contain aluminum. LIETH contains purified MAGNESIUM ALUMINIUM SILICATE, which at first glance might seem to suggest aluminum. In actual fact, this is simply healing clay, known chemically as MAGNESIUM ALUMINIUM SILICATE. This is known for its dermatological inertness, and is employed here as a source of minerals and stabilizer.

    The base for LIETH Foundation consists of organic water nd organic sage water. LIETH also nourishes and pampers the skin with avocado oil, sunflower oil, precious rose-seed oil, and chamomile extract, all from certified organic production.
  2. What is used as the base for the UND GRETEL powder?
    The base material for the ILGE Translucent Powder consists among other ingredients of a mixture of various types of MICA (MICA is natural mineral glitter) and corn starch, along with avocado oil, sunflower oil, and chamomile extract from certified organic production.
  3. Do you use mica?
    Yes, because it's a mineral.
    Every one of our mica suppliers has submitted a written declaration that fair and ethical working conditions apply in its mines.
    Child or forced labor are not tolerated. These stipulations are monitored through regular audits, individual inspections, and self-evaluations.
  4. Why is talc used in certain products?
    Talc (talcum) is a natural mineral substance approved by the BDIH for use in natural cosmetics. The talc in UND GRETEL products is of course asbestos-free, as required by law in Europe.
    UND GRETEL also only uses this ingredient in combined form, e.g. in SPRUSSE Eyebrow Pencils and the com- pressed IMBE Eyeshadows, so, in normal use, no talcum is inhaled. Furthermore, the particle size of the talcum was chosen to be sufficiently large as to not be capable of penetrating into the lungs if inhaled.
  5. Are silicon or paraffins used?
    NO – UND GRETEL natural cosmetics are 100% free of silicon compounds and paraffins. Our products contain no petroleum products of any kind (see excerpt from BDIH certification).
  6. How are the products preserved?
    In the WINT Mascaras, UND GRETEL uses nature-identical preservatives: BENZYL ALCOHOL and DEHYDROACETIC ACID, as indicated on the packaging. These ingredients comply with the BDIH guidelines.
    The other products are preserved either by partial dehydration, in part in combination with brief heating, or use is made of the antimicrobial and/or antioxidative effects of SILVER (CI 77820), GLYCERYL CAPRYLATE, and TOCOPHEROL.
  7. Do UND GRETEL products provide UV protection?
    Some UV protection may be provided by the mineral pigments in certain products. However, we nonetheless recommend that a separate sunscreen always be applied, in accordance with the manufacturer's directions.
  8. Are UND GRETEL products gluten-free?
    In the WINT Mascara and LUK Cream Eye Stick products, gluten-containing organic wheat starch provides for a better texture.
    The ingredient HYDROLIZED WHEAT PROTEIN might cause you to think that the product contains wheat; however, as a hydrolyzed protein, it contains no gluten.
  9. Do UND GRETEL products contain palm oil?
    We do not use palm oil directly. Ingredients based on palm oil, such as GLYCERYL CAPRYLATE, CAPRYLIC/ CAPRIC TRIGLYCERIDE, or ASCORBYL PALMITATE are purchased from suppliers who are either members of the RSPO (Roundtable of Sustainable Palm Oil) program, are GreenPalm certified, or use the Book & Claim procedure. All of these projects are aimed at gradually making the production of palm oil and palm oil derivatives more sustainable, from planting through harvesting and shipping. Read more at,, or
  10. Are UND GRETEL products vegan?
    Many of our cosmetics contain no animal products and may therefore also be suitable for vegans, including:

    Vegan products:
    LIETH Foundation
    TUNKAL Concealer
    ILGE Translucent Powder
    SPRUSSE Eyebrow Pencil
    SUNNE Lifting Modellage Powder (powderstone is vegan, only the brushes are from goat hair)
    HOLT Kajal Eyeliner (except 03 Dark Grey and 05 Auburn)
    IMBE Eyeshadow (except 05 Lavender Grey.

    The following products contain organic beeswax and/or lanolin:
    LUK Creme Eye Stick
    WINT Mascara
    TAGAROT Lipstick
    KNUTZEN Lip Gloss

    Carmine is currently being used in the following UND GRETEL products:
    HOLT Kajal Eyeliner 03 Dark Grey and 05 Auburn
    IMBE Eyeshadow 05 Lavender Grey
    KNUTZEN Lip Gloss (all shades except 7 Nude Shimmer)
    TAGAROT Lipstick (all shades except 04 Copper)

  11. Do the UND GRETEL products contain traces of nickel?
    Traces of nickel may occur in all cosmetic products. Measurements made on cosmetic products of the producer of KNUTZEN using simulated perspiration found bioavailable amounts of nickel of less than 1 ppm. This level is below that normally found to trigger a reaction in persons with nickel allergies.

    For customers known to have a nickel allergy, we recommend that, before using a new cosmetic product, a small amount be applied to the inside of the elbow and allowed to remain on the skin for at least one hour. If reddening of the skin or itching occurs, use of the product should be discontinued. Please consult a dermatologist in that event.

    The iron oxides used by the producer of KNUTZEN are the purest ones commercially available. These are food dyes (E 172), which may contain nickel up to a concentration of 200 ppm Ni (fully dissolved). In the iron oxides used by the producer of KNUTZEN, we strive to attain dyes with nickel content of below 50 ppm nickel.
  12. Are any ingredients tested on animals?
    None of the UND GRETEL products are tested on animals. We guarantee that during production, development and testing of products and ingredients no animal testing is carried out at any stages.

    UND GRETEL does not test on animals. We do not test on animals, neither during the development phase nor during testing of raw materials and end products.
  13. Which ingredients provide the shimmer in IMBE eyeshadow?
    This is a pearly shimmer. All pigments are of mineral origin. No synthetic shimmer particles are used at UND GRETEL.
  14. Can you buy IMBE as a refill?
    We actually considered this option when we created the product.
    However, we then realised that the material and energy costs required to create the new packaging that would be required to safely transport and send a refill is more or less equal to the cost of the tin in which we sell ILGE. This would involve additional costs not to mention the extra rubbish and waste of resources. In order to protect our environment we have therefore focussed on recyclable packaging made from materials such as glass, cardboard and paper.
  15. Which IMBE colours are matt, which are shimmer and why?
    IMBE / Bronze 03 and Patina 06 and Seashell 04 provide an amazing shimmer.
    IMBE Bark, Auburn, Lavender Grey, Blue Granit and Pine are matt with just a few natural reflectors. This is important for ensuring that the colours stay vibrant and bright with a natural look.
    Matt colours allow you to sculpt the eye and shimmery colours provide bright reflections.
  16. Does IMBE Eyeshadow ever start to crumble and how can this be prevented?
    Unfortunately, it is sometimes the case that pressed eyeshadow can crumble if slightly damaged. This is particularly common when transported in a cosmetics bag and it collides with other products, causing it to crumble. That unfortunately cannot be prevented.
  17. Can you use WINT Mascara despite a gluten intolerance?
    We have currently had no reported allergies/reactions from consumers who are gluten-intolerant and who have used WINT Mascara.
    This may be due to the dosage and the fact that it contains organic wheat starch. Unfortunately, the only way to find out is to try it.
  18. Which shade of SPRUSSE Eyebrow Pencil is suitable for which type?
    For very dark types, SPRUSSE dark brown 01 is the best.
    SPRUSSE warm brown 02 is great for blondes and SPRUSSE Taupe 03 is the perfect colour for brunettes.
  19. Is there an eyebrow shaper and how does it work?
    As of spring 2018 our new addition to the family, FROH Brow Bow natural, was launched on the market. It con- jures up perfect brows! Particularly when used together with our SPRUSSE: Once you have coloured your brows using SPRUSSE 03 you can shape them with FROH and even thicken them with multiple applications. Brows looks simply fantastic thanks to the natural shimmer of the minerals and nourishing aloe vera extract.


  1. What is the layering technique?
    AThe layering technique describes the build-up of a product that is applied in multiple stages to achieve a more intense result. This allows extra high coverage with an extremely natural result.

    LIETH Foundation for example is applied like a cream using clean hands so that the nourishing ingredients can best combine with the skin and create a natural, silky finish with light coverage. After applying, leave for a moment and then blend in using your middle finger. For heavier coverage, blend in an additional thin layer over areas that require extra attention.

    WINT Mascara can also be built up using the layering technique by placing the brush on the lash line and gently pressing against it. This makes eyelashes look thicker without weighing them down. Wait a little, then work towards the tip using gentle zig-zag movements. Repeat if required to achieve a more dramatic finish.
  2. Can I combine different UND GRETEL products with one another?
    The innovative textures allow all products to be combined. You can mix different colours together to create a new colour. Dahlia and Pink Blossom make a really great combination for the TAGAROT lipstick for example.
  3. Which skin types is LIETH Foundation suitable for?
    LEITH Foundation is suitable for all skin types. The nourishing ingredients have a particularly positive effect on the skin's requirements.

    Avocado oil moistures dry skin while sunflower oil smoothens and has an anti-inflammatory effect. Rosehip seed oil also binds the skin’s moisture and evens out skin tone. Camomile also has calming properties, while clary sage refreshes and revitalises the skin.

    Rosehip seed oil evens out combination skin. Camomile has calming properties, is anti-bacterial, and vitamin E protects the skin from free radicals.

    For oily skin, clary sage has an antiseptic and revitalising effect. Sunflower oil has anti-inflammatory properties. Rosehip oil evens out skin tone. And camomile has calming, anti-inflammatory properties. Vitamin E protects against environmental dirt particles (free radicals).
  4. DOES WINT Mascara run?
    Our WINT Mascara contains carnauba wax. Vegetable waxes are naturally water-resistant. This means that our WINT Mascara is largely water-resistant. Vegetable wax also helps to create a curl effect. Place WINT Mascara on the lash line and gently press to give lashes beautiful coverage without weighing down the eyelashes. Wait a little, then work towards the tip using gentle zig-zag movements. Repeat if necessary and build up using the layering technique.
  5. Which shades of IMBE eyeshadow are natural and vibrant-looking?
    The UND GRETEL range features a variety of colours that Christina Roth always had with her as a professional make-up artist. A basic collection of the right colours can then be combined to create any look and fashion trend when it comes to make up.

    A soft Seashell shade looks wonderfully fresh and vibrant for example, since it subtly includes shades of rosé. When applied, Seashell - or mussel-coloured as the name suggests - lights up the eyes. Seashell can be combined with IMBE Bronze to create a soft champagne tone. To achieve a Nude Beige shade, apply TUNKAL Concealer as a primer to the eyelid.
  6. How do I apply the LUK Creme Eye Stick?
    LUK is super easy to apply on and around the eye. Blending is really simple thanks to the soft, creamy texture. LUK can also be used as a primer to intensify eyeshadow and make it last longer. LUK is the perfect all-rounder for novices to help them create smoky eyes, metallic eyeliner, cat eyes or as a light cream eyeshadow for everyday wear. LUK Creme Eye Stick worn under IMBE Eyeshadow creates an amazing 3D effect and intensifies its longevity.
  7. How do I apply metallic HOLT Eyeliner?
    Metallic colours create an amazing effect on the waterline or an exciting eyeliner effect.
  8. Is WINT Mascara waterproof?
    WINT Mascara is not waterproof but it is water-resistant. “Penthamethylheptane” is a chemical ingredient typi- cally used in standard cosmetics to make conventional mascaras waterproof. This ingredient is NOT contained in our WINT Mascara. We use carnauba wax which has a water-resistant and protective effect.
  9. I am unable to properly close the lid on ILGE Translucent Powder. Why is that?
    For reasons of value and sustainability, we put lots of though into the packaging of ILGE Translucent Powder. ILGE comes in metal tins which is different to the cosmetics packaging typically found on the market. Instead, they are lovingly assembled by hand. Sometimes the small metal lip at the front of the tin can get bent slightly. If you care- fully bend it back so that it is straight, the tin will close properly again.
  10. How do I get all of the LIETH Foundation from the bottle?
    The small pump tube is already as long as possible. With pump dispensers a little residue in the bottom of the bottle cannot be prevented. To remove the last bit of LIETH Foundation from the glass container we recommend extracting the product using a small, narrow spatula.
  11. What is the unique fragrance of LIETH Foundation made from?
    The completely natural ingredients include, for example, healing white clay, moisturising rosehip oil, vitamin A which provides natural protection against free radicals, nourishing avocado oil, calming camomile and muscatel which refreshes and cools.

    This wonderful cocktail of selected ingredients that come from controlled, organically grown sources and collected in the wild, provides the unique fragrance of LIETH.
  12. What should be considered when applying/activating LIETH Foundation for the first time?
    Firstly, the pump needs to be activated. Since air will still be in the pipe to begin with, its suction is weaker and the foundation may be a little runny for the first pump. By the second or third pump the pump is then activated and LIETH can be dosed properly.
  13. How do I achieve optimal coverage with LIETH Foundation and what is the best way to apply it?
    LIETH should always be applied by hand and never using a sponge or brush unlike with traditional cosmetics. One application is enough to achieve a wonderful, natural glow and even coverage. However, you can create thick to very thick coverage using so-called layering.
  14. Does LIETH Foundation replace facial care?
    All LIETH ingredients nourish and soothe the skin.
    However, LIETH Foundation is not intended to be a replacement for facial care products.
  15. I have an IMBE Eye Shadow with a best before date of 12/2016, but my chemist has told me that powdery materials like this may be kept indefinitely.  Is this really the case, and can I continue to use the eyeshadow without any concerns?
    Your chemist is quite correct. IMBE Eye Shadow has a best before date, because our  manufacturer cannot guarantee that the natural aroma of IMBE will be fully retained after a period of two years. The fact that the aroma may weaken, however, has no influence on the quality of the eyeshadow. This means that you may continue to use it without any worries.
  16. LIETH Foundation contains perfume. Is that a harmful substance?
    Slight deviations between natural cosmetics are normal which is down to the beauty (in the truest sense) of nature. These deviations are not recognisable in performing however, since this involves natural pigments.
  17. Does the consistency of LIETH vary from batch to batch? Does the consistency of LIETH vary between individual colour tones?
    Slight deviations between natural cosmetics are normal which is down to the beauty (in the truest sense) of nature. These deviations are not recognisable in performing however, since this involves natural pigments.
  18. Is it possible to have an allergic reaction to LIETH?
    LIETH Foundation is suitable for all skin types including sensitive skin that is prone to reddening. Generally, it is possible to have an allergic reaction to anything once the body forms allergens to something.
    All LIETH ingredients are listed in the online shop INCI list and on the outer packaging. This means that you can check whether you may potentially be allergic to one of the ingredients.
  19. How is SUNNE Lifting Modellage Powder applied and what results can I expect?
    Apply the light powder with the long brush to the cheekbones and face to blend in with the skin. The light powder can also be applied to the eyelids for a soft, fresh look. Gently apply the dark powder below the cheekbones on the temples and on contours in a circular motion using the shorter brush to create depth.

    Apply the apricot shade to the cheekbones like a blusher to give the face a gentle, fresh glow. Apply the darker shade below the cheekbones and on the contours down to the chin and gently blend in.

    Apply the soft, red-brown shade using the long brush to the cheekbones and face to blend in with the skin. Alter- natively, apply as a bronzer to the cheekbones, temples and contours of the forehead. Apply the darker powder below the cheekbones and on the contours in a circular motion. By shading with the darker powder, SUNNE creates a youthful, fresh contour.

    The following applies to all three SUNNE shades: SUNNE also includes limonette which makes skin feel firmer. Simply reapply to achieve a stronger glow and blush.
  20. Which shade of TUNKAL Concealer is suitable for which type?
    The shades and ingredients in TUNKAL 1 are specially designed for the very pale and sensitive skin below the eyes. Depending on your skin tone, TUNKAL 2 and 3 is ideal for hiding small imperfections on the face. Muscatel extract has a calming, cooling and refreshing effect. Avocado oil promotes moisture balance since it con- tains valuable fats and makes skin smoother compared to other oils.
  21. Which produces the fragrance in TUNKAL Concealer?
    TUNKAL smells great thanks to its natural ingredients such as muscatel, camomile extract and wild rose oil. This wonderful cocktail of selected ingredients that come from controlled, organically grown sources and collected in the wild, provides the unique fragrance of TUNKAL.


  1. SUNNE
    For SUNNE we recommend - since the brush contains natural hair - washing each brush prior to first use and regularly thereafter. This rush contains very fine goat hair which needs just as much care as other natural hair (a mild shampoo or special brush soap will suffice).

    Generally, product brushes and tassels should be cleaned once a week using fresh water and a natural brush cleaner or natural soap.
    Please replace LIETH and TUNKAL testers at the counter after 6 months since the use-by date expires 6 months after opening (see PAO “period after opening 6m”).

    If the brush for TUNKAL Concealer is not used, cleaned or reaches temperatures of more than 25 degrees, this can cause formation of bacteria which may lead to an unpleasant odour. Preservation of our TUNKAL Concealer is down to a combination of three natural preservatives: Vitamin E / tocopherol, CI 77820 silver and clyceryl capry- ate (this is particularly effective against yeast and bacteria). This involves an excellent and strong natural method of preservation. The PAO is stated on the packaging indicating 6 months from the time of opening (PAO = period after opening). Certain circumstances may reduce the use-by date such as storing at temperatures above 25 degrees which can encourage mould growth.

    Since air may still be present in the pump during the first application of LIETH Foundation, the foundation may appear to be runny at first. Simply pump several times until the air is removed to achieve the correct dosage and extraction.

    LIETH Foundation may turn a pale red colour if left standing and unused for long periods of time. In order to com- bine the 2-phase water and oil, magnesium aluminium silicate/ clay is used as a thickener for LIETH. This is why a pale red colour may appear. Simply shake the bottle to remix the phases and the discolouration will disappear.


  1. What do the individual product names mean?
    LIETH “light”
    TUNKAL “dark”
    SUNNE “sun”
    IMBE “bee swarm”
    SPRUSSE “rung”
    LUK “luck”
    HOLT “wood”
    WINT “wind”
    ILGE “lily”
    KNUTZEN “kisses”
    TAGAROT “sunrise”
    TINCTE “tincture”
    EDELE “from a good breed”
    FROH "bright"
  2. How are the prices of UND GRETEL determined?
    The development of UND GRETEL products was a very long process since it was very important to Christina Roth as a professional makeup artist to meet the highest demands of decorative cosmetics.
    In her experience, she found that ingredients were often not healthy and the texture, colour and longevity were not sufficient.
    All of this led Christina Roth to develop UND GRETEL to make our brand unique in the high-end section of the natural cosmetics sector. Each product is rounded off by high-quality, partially handmade packaging from recycla- ble material which do not negatively impact the environment or health.
    The loss of value in modern consumer society ignited her desire for authenticity, truth, sincerity and quality. To put it plainly: Good products come at a cost and UND GRETEL products represent the highest quality.
  3. Is it possible to purchase a gift voucher for the UND GRETEL online shop?
    You can purchase individual gift vouchers for the UND GRETEL online shop. We’d be delighted to give you further information by emailing or calling 030- 28 09 68 81.
  4. How can I return a product?
    You have the option of returning your product within the timeframe stated in our T&Cs. You may return a product based on your statutory right to cancellation or due to defects or incompatibility. The product must be returned in its original packaging (this applies to timely cancellation only), otherwise the original shipping box or similar packag- ing that is damage-resistant should be used to prevent the original product packaging from becoming damaged. All product accessories must also be included. You can find all of the information at: