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Our Story


While working with fashion publications as well as celebrities, internationally renowned, Berlin-based makeup artist Christina Roth found that the cosmetic market was split into two categories: beautiful fashion colours often formulated with controversial ingredients like artificial preservatives in one corner, and natural cosmetics that lacked the bold, sexy shades and sophisticated formulas we’ve come to expect from the high-end makeup in the other.

But why should fresh, bold, and modern colours and silky smooth consistencies have to contain toxic preservatives and irritating fragrances? And who decided that natural cosmetics mean sad earth tones or formulas that separate?

Convinced there was a better way, Christina teamed up with brand professional Stephanie Dettmann with one simple goal: to create the most beautiful colours and luxe formulas using the purest and finest ingredients nature has to offer. No preservatives, no toxins—no compromises.

Now, after several years of developing a range of gorgeous shades and perfecting their BDIH-certified natural and organic formulas, they bring you a carefully curated, complete wardrobe for your face.

‘A collection of beautifully wearable basics punctuated with splashes of bold colours’